Home Schooling

Brand Identity & Graphic Design

Home Schooling致力于打造外籍教师在华的TeachDaily及其附属服务的Visa Daily平台。专注于开展多元化的国际课程,包括 K12 全英学科英语课程与国际艺术素养课程,以满足学生的个性化学习需求。
我们与Home Schooling 合作, 共同创建新标志,并助力企业成功落地愿景。使其转变为一个更具活力且高度统一的品牌,同时增强其延展性。在设计阶段,我们深入探究如何运用视觉元素展现沟通与家庭的关联。通过巧妙地将对话框与房子外形相融合,使标志变得生动活泼,进而设计出图形与字体完美结合的标志。

我们全面参与了视觉识别的各个层面,其中还包含了大部分宣传材料的设计工作。自品牌创立以来,Home Schooling 的客户数量迅速增长,客户对品牌的记忆点也更加清晰明确。

Home Schooling is fully committed to building TeachDaily for foreign teachers in China and its affiliated service platform Visa Daily. This platform focuses on launching diversified international courses, including K12 all-English subject English courses and international art literacy courses to meet the individualized learning needs of students.
We cooperate fully with Home Schooling to jointly create a new logo and help the enterprise successfully realize its vision. Transforming it into a more vibrant and highly unified brand while enhancing its extensibility. In the design stage, we deeply explore how to use visual elements to show the connection between communication and family. By cleverly integrating the dialog box with the shape of a house, the logo becomes lively, and then a logo with a perfect combination of graphics and fonts is designed.

We are fully involved in all aspects of visual identity, which also includes the design work of most promotional materials. Since the brand was founded, the number of Home Schooling’s customers has grown rapidly, and customers’ memory points of the brand have become clearer and more definite.