C Drama

Brand Identity & Graphic Design

C Drama 乃是国内首屈一指的专业戏剧教育教学及师资培训机构,其以 “亲子沟通” 为突出特色。该机构积极致力于将中国本土文化与西方剧场艺术形式相融合,始终秉持 “寓教于戏” 之理念,依据不同年龄段的特点,将教育戏剧巧妙应用于教学与养育过程之中。让孩子得以通过参与式、启发式的方式展开学习,从而陶冶品性,培育独立人格、批判性思维以及艺术修养。
我们与 C Drama 携手合作,精心设计出全新的品牌系统。其标志中的蓝色渐变部分极具未来感,充满了未知性;而红色的 “C” 则代表着坚定、积极且热情的态度。这一标志蕴含着美好的寓意:当我们拥抱未来的不确定性之际,仍需保持热情与坚定的态度。品牌完成全新升级并打造新校区后,呈现出全新的气象。
C Drama is a leading professional drama education, teaching and teacher training institution in China. It features “parent-child communication” prominently. This institution is actively committed to integrating Chinese local culture with Western theatrical art forms. It always adheres to the concept of “teaching through drama”. According to the characteristics of different age groups, educational drama is cleverly applied in the teaching and parenting process. Let children start learning in a participatory and inspiring way, so as to cultivate character, cultivate independent personality, critical thinking and artistic accomplishment.
We have joined hands with C Drama to carefully design a brand new brand system. The blue gradient part in its logo is extremely futuristic and full of uncertainty; while the red “C” represents a firm, positive and enthusiastic attitude. This logo contains a beautiful meaning: when we embrace the uncertainty of the future, we still need to maintain an enthusiastic and firm attitude. After the brand completes a new upgrade and builds a new campus, it presents a brand new atmosphere.